Exploring redesign opportunities using layers in inkjet digital printed textile
Augmentation of digital textile printing technology has created enormous possibilities of fashion customisation and personalisation through online interface. Designers have adapted to newer methods of designing printed textiles. The advancement in wide format digital textile printers has pushed the boundaries for creating customized home fashion products with specialized creative approach. Textile designers work with motif, texture, colour and other design elements to create repeatable patterns. Repeats run parallel to the length of fabric covering the fabric with seamless print design. Design diversity in print design offers multiple choices to consumers. Augmentation of digital methods of designing and printing has made significant changes in the ways designers approach print and product design. Print design is usually applied to flat or textured textile surfaces however it is designed in multiple layers consisting of varied design elements in digital space (e.g. CAD software or Adobe Photoshop). Multiple layers in a design create the possibility of interaction within its own varied elements in permutation and combination with each other due to transparency/interactive space. This research aims to explore and suggest newer approach in design process/method and presentation of flexible re-design experience for consumer. It explores repeat segments and layers as core elements of digital design space. The paper discusses how paradigm shift in design thinking can make ways for inkjet digital printed textiles.