The impact of single pass high-speed inkjet on wallpaper printing
The European wallpaper market has been contracting slowly since 2006. IIJ see a real opportunity for the adoption of inkjet to reverse this trend. Recent developments in single-pass digital printing have created the possibility for mass-production of wallpaper to go digital without a significant impact on cost or productivity, thus opening the possibility for designs to move beyond simple repeating patterns. IIJ believes this freedom will revolutionise interior design and revitalise interior space. This presentation covers an overview of the current market, and the challenges, requirements and future of digital printing for wallpaper applications.